Canadians make world's best friends
Country ranks as the top 'people brand' in an international survey of 26,000 people
Emily Chung, Vancouver Sun
Published: Monday, August 14, 2006
Canadians are more welcoming and make better friends than people in 34 other countries around the world, says a survey ranking the strength of different countries' "brands."
Canada's brand was ranked third overall out of 35 countries in second-quarter results of the Anholt Nation Brands Index, behind England and the European Union.
The index surveys a total of 26,000 people in the participating countries on their perceptions of tourism, exports, governance, investment, culture and people in other countries. The information is used mainly by governments and industry associations.
Canada topped the survey in the "people brand" category, buoyed by the perception that its people are friendly and make foreigners feel welcome.
(more)
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Country ranks as the top 'people brand' in an international survey of 26,000 people
Emily Chung, Vancouver Sun
Published: Monday, August 14, 2006
Canadians are more welcoming and make better friends than people in 34 other countries around the world, says a survey ranking the strength of different countries' "brands."
Canada's brand was ranked third overall out of 35 countries in second-quarter results of the Anholt Nation Brands Index, behind England and the European Union.
The index surveys a total of 26,000 people in the participating countries on their perceptions of tourism, exports, governance, investment, culture and people in other countries. The information is used mainly by governments and industry associations.
Canada topped the survey in the "people brand" category, buoyed by the perception that its people are friendly and make foreigners feel welcome.
(more)
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